American Reading Company's digital platform for literacy includes SchoolPace for performance management, the eIRLA for formative assessment using the Common Core State Standards, and Bookshelf for access to leveled, digital books.

2. Since 1998, American Reading Company has partnered
with schools and districts across the country to provide:
Professional development
CCSS leveled libraries
Both wide reading and informational
Curricular supports
Performance management and formative
assessment systems

3. Ongoing
Professional
Development
CCSSLeveled
Libraries
CCSS
Framework
Digital
Performance
Management
Systems
IRLA
Formative
Assessment
Action 100:
School
Transformation
Model
Build leadership capacity,
increase teacher expertise, and
accelerate student growth.
    
100 Book
Challenge:
Student-Growth
Model
Align all stakeholders, including
parents, to provide the right
instruction and the right books
for every child.
   
Research Labs:
Inquiry-based
Learning Model
Integrate the 3 Shifts of the
Common Core State Standards
with content-rich, inquiry-based
learning.
  
Action CCSS:
Transition
Model
Organize instruction and
assessment around the CCSS.  

4. IRLA
The common thread between each of
American Reading Company’s models is
the Independent Reading Level
Assessment, the IRLA.
The IRLA is a formative assessment tool
built upon the Common Core State
Standards.
With the IRLA, teachers gain an expert-
level understanding of what students
need to do as they move through the
standards. Through conferencing,
students are always aware of what they
need to do next. This teacher and
student knowledge is key to the
instructional core.

5. Reading Practice
Another key component of American
Reading Company’s model is plentiful
reading practice.
Students have access to CCSS leveled
libraries right in the classroom. This river
of books includes wide reading and
informational texts.
This access to quality, grade-level and
independent-level content is an
important part of the instructional core.

6. How do we use data and technology
to tie it all together?

7. Digital Platform for Literacy
Formative Assessment Performance
Management
Digital Books

8. Digital Platform for Literacy
Formative Assessment

9. Formative Assessment
The eIRLA is a collaborative, online
formative assessment tool built upon the
Common Core State Standards. With the
eIRLA, teachers can:
• Track student progress, skill-by-skill,
across the Common Core State
Standards
• Conference with students using
interactive, embedded assessments
• Collaborate with multiple teachers
• Document evidence of student
achievement

13. Digital Platform for Literacy
Performance
Management

14. Performance Management
SchoolPace is the hub for performance
management data. With comprehensive
data collection and reporting tools,
administrators can use SchoolPace to
strengthen the instructional core.
SchoolPace provides:
• Dashboards
• Daily email updates
• Data walls
• Student history reports
• Simple data entry tools

15. Dashboards
Dashboards give administrators a real-
time snapshot of district-wide and
school-wide performance.
• How many students are reading on
grade level?
• How many students are getting
enough reading practice?
• How much reading growth are
students making?

17. Dashboards
Data can be grouped and sorted by:
• School
• Grade
• Classroom
For each group, SchoolPace can
aggregate student performance data to
show:
• Student growth
• Percentage of students on target
• Average scores
• Data age or freshness

18. Daily Email Updates
Every morning, district and school
administrators receive a performance
update in their email inbox. This
personalized update gives busy
administrators:
• Key performance indicators from the
dashboard
• The name of each student who
passed a milestone today
With this information, administrators can
align resources and recognize student
accomplishments before the school day
gets underway.

19. Data Walls
Data walls are visual grouping tools for
tiered student data. With data walls,
districts and schools can instantly:
• Group students by performance
measures, like reading level
• Identify tiers of students who need
additional support
• Visualize student growth across time
Data walls can be the centerpiece of
collaborative data reviews, like grade
group meetings.

21. Drill down to see
individual student
detail.

22. Student History
Student data moves across school years
and between school buildings
seamlessly.
Data can be collected for the same
performance measurement year after
year, creating a visual history of student
progress.

24. Data Entry
Teachers update data daily, feeding real-
time data to dashboards and reports.
• Data entry takes only minutes.
• Data need only be updated if it has
changed.
• Teachers weave the data update
process into existing classroom
procedures.

25. Digital Platform for Literacy
Digital Books

26. Digital Books
Bookshelf is a subscription eBook service
that provides an all-access pass to 400
digital books, K – 1st grade, organized
and leveled using the Common Core
State Standards.
With Bookshelf, students can:
• Read digital books online in any web
browser, or offline using native
mobile apps
• Browse titles by IRLA reading level to
find books that fit
• Read books at school, at home, and
anywhere in-between, all included
with the school’s subscription

29. Usage and Sales

30. Usage
American Reading Company’s digital
platform has been in use in schools
across the country since 2010.
Here are some current usage statistics:
• 371 schools
• 97 districts
• 104,416 students with data
• 37,566 students with daily formative
assessment data

31. Sales
There has been a steady increase in sales
for American Reading Company’s digital
platform since it was released in 2010.
• FY 2011 - $326 K
• SchoolPace released – Fall 2010
• FY 2012 - $427 K
• FYTD 2013 - $723 K
• eIRLA released - Fall 2012
• Bookshelf released – Spring 2013
$326,380
$426,980
$722,741
$-
$100,000
$200,000
$300,000
$400,000
$500,000
$600,000
$700,000
$800,000
FY 2011 FY 2012 FY 2013
As a whole, American Reading Company is on target for
$24 Million in revenue for FY 2013.