The document outlines Angela Pierpaoli's presentation on using Pinterest for libraries. It provides an introduction to Pinterest, details how the Buffalo and Erie County Public Library uses Pinterest including the types of boards they have created and user response. It also discusses how other libraries are using Pinterest and useful features of the platform.

1. A N G E L A P I E R PAO L I
T EC H N O LO GY S U P P O RT L I B R A R I A N
B U F FA LO A N D E R I E CO U N T Y P U B L I C L I B R A RY
P I E R PAO L I A @ B U F FA LO L I B .O RG
P R ES E N T E D A P R I L 3 0 , 2 0 1 3
L I B R A RY A S S I STA N T S’ DAY I N SY R AC U S E
Pinterest for Libraries

2. Presentation Outline
 Pinterest Information
 The Buffalo and Erie County Public Library’s (BECPL’s)
Pinterest Profile
 What Other Libraries are Doing with Pinterest
 Useful Pinterest Features
 Further Information

3. “Pinterest is a tool for collecting and
organizing things you love.”
Popular Content Includes . . .
 Food & drink
 DIY & Crafts
 Women’s Fashion
 Home Décor
 Travel

4. Some Pinterest Facts
 Launched March, 2010
 Image-based social
network
 Currently 48.7 Million
Users
 80% Pinterest users in U.S.
are women, most in the 24-
34 age group, followed by
the 35-44 age group
 50% Pinterest Users have
Children
 80% total pins are repins

5. Pinterest Organizational Scheme
1. Account
2. Boards
3. Pins
4. Links

6. The Buffalo and Erie County Public Library and Pinterest -
http://pinterest.com/buffalolibrary/
 February 2012, Library learned
about Pinterest’s growing
popularity
 Looked to see what other
libraries were doing
 Brainstormed ideas for BECPL
 Joined Pinterest
 Site is currently maintained by
two full-time and one part-time
librarian (Susan Cutrona and
Michelle Snyder)
 At the end of each month, we
submit numbers of
boards, pins, and followers to
Administration and our Library
Board.

7. User Response
 Over 500 followers
 With Twitter connection
and Facebook Tab, we can
potentially reach 8500
people with a single pin.
 Followers include
patrons, staff, other
libraries, community
businesses and
organizations, and
politicians.

8. BECPL’s Boards Highlight . . .
 Library Advocacy and
Fundraising
 Central Library and Branches
 Library events
 Training Lab Tutorials
 Books – Staff
picks, Cookbooks, NYT
Fiction and Nonfiction, New
Books
 Music and movies
 Free downloads
 Local interest and special
collections

9. BECPL’s Boards Highlight . . .
 Library’s presence on the
web
 Databases and Subject
Guides
 Favorite Apps
 Patron and Staff Bright Spots
 Summer Reading
 Buffalo and Erie County
 Timely boards, such as
Holidays, National Women’s
History Month, etc.

10. Share on Twitter

11. Pinterest Tab on Facebook
http://woobox.com/pinterest

12. Pinterest Link on Library’s Website

13. Pinterest Tutorials

14. Other BECPL Pinterest Accounts
Children’s Programming Team
http://pinterest.com/becplchildrens/
Lackawanna Library
http://pinterest.com/lackawannalib/

15. Other Libraries and Pinterest

16. Some Additional Ideas
 Books to movies
 Award winners
 Read alikes
 Library/literary quotations
 Staff members
 Local authors
 Read posters
 Book crafts
 Beautiful libraries
 Library cards of the world
 Library merchandise
 Community partnerships
 Non-library specific boards
such as fashion
ideas, recipes, travel
locations (Sacramento)
 The possibilities are
endless.

17. Useful Pinterest Features
 New look
 Analytics
 New Pinterest
Business Accounts
 Collaborative
Boards
 Secret Boards
 Mobile Apps

18. Where can I go for further information?
http://pinterest.com/pin4libraries/