The present report offer detailed analysis on the US replacement tire industry with market size by value & volume, segmentation, regulations, competition and players profiling. Industry forecasting is an important part of the report which may help industry players to make strategies accordingly.

1. 1
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2. TABLE OF CONTENTS
List of Figures
List of Tables
1. Global Replacement Tire Market
2. The US Tire Industry Introduction
3. The US Replacement Tire Industry Market Size
3.1. By Value, 2008-2011
3.2. By Volume, 2006-2011
3.3. By Shipments, 2006-2011
4. The Government Policies on the US Tire Industry
5. The US Replacement Tire Industry Segmentation
5.1. By Passenger, Light Truck, Heavy Truck, Farm And OTR Tires Revenue, 2008-2011
5.2. By Passenger, Light Truck, Heavy Truck and Farm Tires Shipments, 2006-2011
5.3. By Distribution Channel
5.4. By Consumer and Commercial Tire Volume Sales, 2006-2011
6. The US Replacement Tire Industry Trends and Developments
Rise in the Shipments of High Performance Tires
Increasing Demand of Fuel Efficient Tires
Rising Price of the Replacement tires
Import Driven Market
Introduction of Non-Pneumatic Tires
7. The US Replacement Tire Market Share of Major Players, 2011
7.1. The US Replacement Passenger Tire Market Share of Major Players, 2011
7.2. The US Replacement Light Truck Tire Market Share of Major Players, 2011
7.3. The US Replacement Medium/Heavy Truck Tire Market Share of Major Players, 2011
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3. 7.4. The US Replacement Farm Tire Market Share of Major Players, 2011
7.4.1. The US Replacement Rear Radial Farm Tire Market Share of Major Players, 2011
7.4.2. The US Replacement Rear Bias Farm Tire Market Share of Major Players, 2011
7.4.3. The US Replacement Small Farm Tire Market Share of Major Players, 2011
8. The US Replacement Tire Industry Future Outlook
8.1. Cause and Effect Relationship Between Dependent and Independent Factor Prevailing
in the US Replacement Tire Industry
8.2. The US Replacement Tire Industry Future Projections, 2012-2016
8.2.1. Passenger, Light & Heavy Truck, Farm and OTR Tires Revenue By Value, 2012-
2016
8.2.2. Consumer and Commercial Tires Sales By Volume, 2012-2016
8.2.3. Passenger, Light & Heavy Truck and Farm Tires Shipments, 2012-2016
9. The US Retreaded Truck Tire Industry Introduction
10. The US Retreaded Truck Tire Industry Market Size, 2006-2011
10.1. By Revenue, 2006-2011
10.2. By Volume, 2006-2011
11. Market Share of the Leading Player in the US Retreaded Truck Tire Industry, 2011
12. The US Retreaded Truck Tire Future Outlook
12.1. Cause and Effect Relationship Between Dependent and Independent Factor Prevailing
in the US Retreaded Truck Tire Industry
12.2. The US Retreaded Truck Tire Industry Future Projections, 2012-2016
12.2.1. The US Retreaded Truck Tires Revenue, 2012-2016
12.2.2. The US Retreaded Truck Tires Sales in Volume, 2012-2016
13. Company Profile of Major Players in the US Tire Industry
13.1. Goodyear
13.1.1. Company Overview
13.1.2. Business Strategies
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4. 13.1.3. Financial Performance
13.2. Michelin
13.2.1. Company Overview
13.2.2. Business Strategies
13.2.3. Financial Performance
13.3. Bridgestone
13.3.1. Company Overview
13.3.2. Business Strategies
13.3.3. Financial Performance
13.4. Continental Tires
13.4.1. Company Overview
13.4.2. Business Strategies
13.4.3. Financial Performance
13.5. Cooper Tire and Rubber Industry
13.5.1. Company Overview
13.5.2. Business Strategies
13.5.3. Financial Performance
14. The US Macro Economic and Industry Factors: Current and Projections
14.1. The US Passenger and Commercial Vehicles Production, 2006-2016
14.2. The US Population and Median Household Income, 2006-2016
14.3. Diesel and Gasoline Retail Price, 2006-2016
14.4. Total Vehicle in Use and New Vehicle Registration, 2006-2016
15. Appendix
15.1. Market Definations
15.2. Abbreviations
15.3. Research Methodology
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5. Data Collection Methods
Approach
Variables (Dependent and Independent)
Multi Factor Based Sensitivity Model
Final Conclusion
15.4. Disclaimer
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6. LIST OF FIGURES
Figure 1: Global Replacement Tire Sales in Million Units, 2006-2011
Figure 2: The US Replacement Tire Market by Value in USD Million, 2008-2011
Figure 3: The US Replacement Tires Sales in Million Units, 2006-2011
Figure 4: The US Replacement Tire Shipments in Million Units, 2006-2011
Figure 5: The US Replacement Tire Industry Segmentation by Passenger, Light Truck, Heavy
Truck, Farm and OTR Tires on the Basis of Revenue in Percentage, 2008-2011
Figure 6: The US Replacement Tire Industry by Passenger, Light Truck, Heavy Truck and Farm
Tires in Percentage, 2006-2011
Figure 7: The US Replacement Tire Industry Segmentation by Distribution Channel in
Percentage, 2006-2011
Figure 8: The US Replacement Tire Industry by Consumer and Commercial tires in Percentage,
2006-2011
Figure 9: The US Replacement Tire Market Share of Major Players on the Basis of the basis of
Revenue, in Percentage, 2011
Figure 10: The US Replacement Passenger Tire Market Share of Major Players on the Basis of
Shipments, in Percentage, 2011
Figure 11: The US Replacement Light Truck Tire Market Share of Major Players on the Basis of
Shipments, in Percentage, 2011
Figure 12: The US Replacement Medium/Heavy Truck Tire Market Share of Major Players on
the Basis of Shipments, in Percentage, 2011
Figure 13: The US Replacement Farm Tire Market Share of Major Players on the Basis of
Shipments, in Percentage, 2011
Figure 14: The US Replacement Rear Radial Farm Tire Market Share of Major Players on the
Basis of Shipments, in Percentage, 2011
Figure 15: The US Replacement Rear Bias Farm Tire Dealers Market Share, in Percentage, 2011
Figure 16: The US Replacement Small Farm Tire Market Share of Major Players on the Basis of
Shipments, in Percentage, 2011
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7. Figure 17: The US Consumer and Commercial Tire Sales by Volume in Million Units, 2012-
2016
Figure 18: The US Retreaded Truck Tire Market by Value in USD Million, 2006-2011
Figure 19: The US Retreaded Truck Tire Sales in Million Units and Average Price in USD,
2006-2011
Figure 20: The US Retreaded Truck Tire Market Share of Major Players on the Basis of
Revenue, in Percentage, 2011
Figure 21: The US Retreaded Truck Tire Projections by Revenue in USD Million, 2012-2016
Figure 22: The US Retreaded Truck Tire Projections by Volume in Million Units, 2012-2016
Figure 23: Goodyear Replacement Tire Revenue in USD Million, 2006-2011
Figure 24: Goodyear Replacement Tire Shipments in the US in Million Units, 2006-2011
Figure 25: Michelin Replacement Tire Revenue in the North America in USD Million, 2006-
2011
Figure 26: Michelin Replacement Tire Shipments in the US in Million Units, 2006-2011
Figure 27: Bridgestone Replacement Tire Revenue in the Americas region in USD Million,
2006-2011
Figure 28: Bridgestone Replacement Tire Shipments in the US in Million Units, 2006-2011
Figure 29: Continental Replacement Tire Revenue in USD Million, 2006-2010
Figure 30: Continental Replacement Tire Shipments in the US in Million Units, 2006-2011
Figure 31: Cooper Replacement Tire Revenue in the North America in USD Million, 2006-2011
Figure 32: Cooper Replacement Tire Shipments in the US in Million Units, 2006-2011
Figure 33: The US Passenger and Commercial Vehicle Production in Million Units, 2006-2016
Figure 34: The US Population in Million Units and Median Household Income in USD, 2006-
2016
Figure 35: Diesel and Gasoline Retail Price in USD per Gallon, 2006-2016
Figure 36: Total Vehicle in Use and New Vehicle Registration in Million Units, 2006-2016
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8. LIST OF TABLES
Table 1: The US Replacement Tire Industry by Passenger, Light Truck, Heavy Truck, Farm and
OTR Tires in USD Million, 2006-2011
Table 2: The US Replacement Tire Industry by Passenger, Light Truck, Heavy Truck and Farm
Tires in Million Units, 2006-2011
Table 3: The US Replacement Tire Industry Segmentation by Consumer and Commercial Tires
Sales in Million Units, 2006-2011
Table 4: The US High Performance Tire Shipments by H-Rated, V-Rated, Z-Rated Tires in the
US in Million Units, 2006-2011
Table 5: The US Replacement Tire Market Share of Major Players on the Basis of Revenue, in
USD Million, 2011
Table 6: The US Replacement Passenger Tire Market Share of Major Players on the Basis of
Shipments, in Million Units, 2011
Table 7: The US Replacement Light Truck Tire Market Share of Major Players on the Basis of
Shipments, in Million Units, 2011
Table 8: The US Replacement Medium/Heavy Truck Tire Market Share of Major Players on the
Basis of Shipments, in Million Units, 2011
Table 9: The US Replacement Farm Tire Market Share of Major Players on the Basis of
Shipments, in Thousand Units, 2011
Table 10: The US Replacement Rear Radial Farm Tire Market Share on the Basis of Shipments,
in Thousand Units, 2011
Table 11: The US Replacement Rear Bias Farm Tire Dealers Market Share, in Thousand Units,
2011
Table 12: The US Replacement Small Farm Tire Market Share of Major Players on the Basis of
Shipments, in Thousand Units, 2011
Table 13: Cause and Effect Relationship Analysis between Industry Factors and Expected
Industry Prospects of the US Replacement Tire Industry
Table 14: The US Replacement Tire Projections by Revenue in USD Million, 2012-2016
Table 15: The US Consumer and Commercial Tire Sales by Volume in Million Units, 2012-2016
Table 16: The US Replacement Tire Projections by Shipments in Million Units, 2012-2016
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9. Table 17: The US Retreaded Truck Tire Market Share of Major Players on the Basis of Sales, in
Million Units, 2011
Table 18: Cause and Effect Relationship Analysis between Industry Factors and the US
Retreaded Truck Tire Industry Prospects
Table 19: Goodyear Major Product Line and Recent Brands Editions, 2010-2011
Table 20: Michelin Major Product Line and Recent Brands Editions, 2010-2011
Table 21: Bridgestone Major Product Line and Recent Brands Editions, 2010-2011
Table 22: Correlation Matrix
Table 23: Regression Coefficients Output
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10. GLOBAL REPLACEMENT TIRE MARKET
The replacement tire industry in the world has experienced a gamut of activities in the recent
years. The trajectory of growth of this industry has been consistent over the years other than a
slowdown in the sales of tires on account of the global
The global replacement tire market financial crisis in 2009…..
has experienced a phenomenal
growth from ~ million units in 2006 The global replacement tire market has experienced a
to ~ million units in 2011 phenomenal growth from ~ million units in 2006 to ~
million units in 2011. The increase in the replacement
tire sales is due to rising demand of the replacement tire in the global market.
Figure: Global Replacement Tire Sales in Million Units, 2006-2011
1,200.0 35.0%
1,000.0 30.0%
25.0%
800.0
Percentage
Million Units
20.0%
600.0
15.0%
400.0
10.0%
200.0 5.0%
0.0 0.0%
2006 2007 2008 2009 2010 2011
Global Replacement Tires Sales The US Contribution
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11. THE US REPLACEMENT TIRE INDUSTRY MARKET SIZE
BY VALUE, 2008-2011
The US replacement tire market has showed a steady growth from past four years from USD ~
billion in 2008 to USD ~ billion in 2011. The replacement tires sales in the US market has
registered a compound annual growth rate (CAGR) of 8.4% from 2008 to 2011.
This growth has been influenced due the phenomenal increase in the price of the replacement
tires even though the unit sales have increased marginally. The average price of replacement tires
has risen due to an increase in the cost of the labor and raw material….
Figure: The US Replacement Tire Market by Value in USD Million, 2008-2011
45,000
40,000
35,000
30,000
USD Million
25,000
20,000
15,000
10,000
5,000
-
2008 2009 2010 2011
THE US REPLACEMENT TIRE INDUSTRY
SEGMENTATION
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12. BY PASSENGER, LIGHT TRUCK, HEAVY TRUCK, FARM AND OTR
TIRES REVENUE, 2008-2011
The US replacement tire industry generates a major share of the revenue from the passenger tire
segment of the market. The passenger tire segment contributed around ~% of the total
replacement tire revenue in 2011.The passenger tire market share dipped to ~% in 2011 from ~%
in 2010 due to the surging fuel price and the steady growth in the commercial replacement tire
segment. However, the sales of the replacement tire is smooth throughout the year and increased
by ~% to USD ~ billion in 2011 due to an increase in
The sales of the replacement the average price of replacement passenger tires by ~%
passenger tire were smooth in 2011
in comparison to 2010. The average annual growth rate
with the growth of ~% to USD ~
billion. The passenger tire segment of the US replacement tire from 2008-2011 was 8.4%.
contributed around ~% of the total
On the other hand, the contribution made by
replacement tire revenue in 2011
replacement light truck and the heavy truck tire are ~%
and ~% respectively in the total replacement tire
revenue in 2011…..
The US replacement farm tire revenue has registered a flat growth over the last four years from
2008-2011 largely due to negative market growth of ~% in 2009….
Figure: The US Replacement Tire Industry Segmentation by Passenger, Light Truck,
Heavy Truck, Farm and OTR Tires on the Basis of Revenue in Percentage, 2008-2011
100.0%
90.0%
80.0%
Market Segmentation %
70.0%
60.0%
50.0%
40.0%
30.0%
20.0%
10.0%
0.0%
2008 2009 2010 2011
OTR Tires Farm Tires Heavy Truck Tires Light Truck Tires Passenger Tires
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13. BY PASSENGER, LIGHT TRUCK, HEAVY TRUCK AND FARM
TIRES SHIPMENTS, 2006-2011
The replacement passenger tire shipments constituted approximately ~ of the total replacement
tire shipment. The market share of the passenger tire segment in the total replacement tire
shipments decreased to ~% in 2005 from ~% in 2010 due to the economic uncertainties in the US
market. The sales of the replacement passenger tire accounted for ~ million units in 2011 which
has increased by a small margin of ~% in comparison
The replacement tire shipments have to 2010.
witnessed a small margin growth in
2011 due to economic uncertainties. The proportion of the replacement light truck and
It is expected to grow at a CAGR of heavy truck tire are very small in comparison to
1.5% in the next 5 years.
replacement passenger tire and has decreased in the
last 5 years The market share of the light truck tire has dipped to ~% in 2011 from ~% in 2005
while the market contribution of the heavy truck tire has decreased from ~% in 2005 to ~% in
2011.
The US farm tire shipments have registered a CAGR of 1.9% over the last 6 year from 2006-
2011 and are expected to grow by ~% in next five years from 2011 to 2016….
Table: The US Replacement Tire Industry by Passenger, Light Truck, Heavy Truck and
Farm Tires in Million Units, 2006-2011
Segments 2006 2007 2008 2009 2010 2011
Passenger Tires
Light Truck Tires
Heavy Truck Tires
Farm Tires
Radial Rear
Bias Rear
Small farm
BY DISTRIBUTION CHANNEL
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14. The independent tire dealer dominates the retail tier market with ~% market share in 2011. The
market share of the independent tire dealer in the retail tier market has surged by ~% in the last 6
years. The independent tire dealers have been divided into 3 categories including independent
retailers, wholesale tire dealers and the commercial tire dealers. The independent retailer
accounted for ~ stores in the US retail tier market in
The independent tire dealer
2011. Whereas, ~ and ~ warehouses and the
dominates the retail tier market with
~% market share in 2011. The commercial tier dealers are present in the US retail
independent retailer accounted for ~ tier market in 2011. The mass merchandisers stood
stores in the US retail tier market in second in the list of the distribution channel with a
2011 market share of ~% in the retail tier market….
The other channels present in the retail tier distribution market contributed a minor proportion in
comparison to the top two channels. The channels such as warehouse club, tire owned company
store, auto dealer ship and other outlets constituted about ~% to the overall retail tier market in
the US.
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15. Figure: The US Replacement Tire Industry Segmentation by Distribution Channel in
Percentage, 2006-2011
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
2006 2007 2008 2009 2010 2011
Miscellaneous Outlets Auto Dealerships Tire Company-Owned Stores
Warehouse Clubs Mass Merchandisers Independent Tire Dealers
THE US REPLACEMENT TIRE INDUSTRY TRENDS AND
DEVELOPMENTS
RISE IN THE SHIPMENTS OF HIGH PERFORMANCE TIRES
….
Table: The US High Performance Tire Shipments by H-Rated, V-Rated, Z-Rated Tires in
the US in Million Units, 2006-2011
Segments 2006 2007 2008 2009 2010 2011
H-rated Tires
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16. V-rated Tires
Z-rated Tires
Total
% growth
THE US REPLACEMENT TIRE MARKET SHARE OF
MAJOR PLAYERS, 2011
The US replacement tire industry has been dominated by 5 players with the contribution of more
than ~% in 2011. Goodyear being the leader with the revenue of USD ~ million and a market
share of ~% in 2011. The company has developed an Ultra Grip in 2010 that used to provide a
proper balancing and handling on the wet, snow icy and dry surface. Michelin is second in the
list with the market share of ~% and the revenue of USD ~ million in the US. Michelin
introduced Pilot Road 3 tires in 2011 for the motorcycles to enhance their radial tire product
line….
Goodyear with revenue of USD ~
million in 2011 has dominated the Bridgestone holds the third position in the market with
market in the US with the share of the share of ~% in 2011. The company has introduced a
~ Blizzak WS70 tires in the US market which are best
suited for the winter conditions..… Continental tires contributed about ~% to the total
replacement tire market share in 2011. Cooper is fifth in the list with the minor share of ~% in
2011. On the other hand the other players contribute around ~% in the overall replacement tire
market in the US.
Figure: The US Replacement Tire Market Share of Major Players on the Basis of the basis
of Revenue, in Percentage, 2011
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17. 2011
Goodyear
Michelin
Bridgestone
Continental Tires
Cooper Tire & Rubber
Others
THE US REPLACEMENT PASSENGER TIRE MARKET SHARE OF
MAJOR PLAYERS, 2011
The US replacement passenger tire industry is a moderately fragmented industry with 5 leading
player contributing over ~% to the overall replacement tire shipments in 2011. The market is
dominated by the Bridgestone with the market share of ~% and shipments of ~ million units in
2011. The Bridgestone Americas tire Operation has introduced an eco-friendly Ecopia EP422
replacement tires in 2011 with the motive of reducing the CO2 emission in the environment….
Goodyear is second in the list with the market share of ~% with the shipments of ~ million units
in 2011. Goodyear has launched a special comfort passenger tiers that used to provide an average
of ~% more cushion than the other passenger tires. They have also introduced ice zone tires
which posses an interlocking tread pattern which are used to provide a better grip on the icy
roads. Michelin follows Goodyear with the third
Bridgestone is the leader in the US position in the market and command a market share of
replacement passenger tire market
~% for the shipments of ~ million units in 2011….
with the market share of ~% and
shipments of ~ million units in 2011 The Cooper is at the fourth position with the market
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18. share of ~% and shipment of ~ million units in 2011 followed by Hankook having contribution
of ~% and shipments of ` million units in 2011….
Table: The US Replacement Passenger Tire Market Share of Major Players on the Basis of
Shipments, in Million Units, 2011
Major Players 2011
Bridgestone
Goodyear
Michelin
Cooper Tires
Hankook
Others
THE US REPLACEMENT FARM TIRE MARKET SHARE OF MAJOR
PLAYERS, 2011
The replacement farm tire market of the US has been led by Goodyear with ~% market share and
shipment of ~ thousand units in 2011. Goodyear has launched Wrangler Dura Trac tires with
Tractivegroove Technology which is suitable for deep mud and snow. Bridgestone is second in
the list with the market share of ~%. Balkrishna Industries Limited (BKT) lied at the third
position with the market share of ~% in 2011. Alliance and the Trelleborg are at the fourth and
fifth position with the market share of ~% and ~% respectively followed by Michelin with ~% in
2011. The other players in this segment contributed ~% to the total replacement farm tire
industry in 2011.
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19. Figure 1: The US Replacement Farm Tire Market Share of Major Players on the Basis of
Shipments, in Percentage, 2011
Goodyear
Bridgestone
BKT
Alliance
Trelleborg
Michelin
Others
THE US REPLACEMENT REAR RADIAL FARM TIRE MARKET SHARE
OF MAJOR PLAYERS, 2011
The US replacement rear radial farm tire is the segment of the replacement farm tires and the sub
segment of replacement tires. The replacement rear radial farm tire is a concentrated market with
Goodyear being the leader by ~% market share followed by Bridgestone with market share of
~% in 2011. Balkrishna Industries Limited (BKT) is at that the third position with the market
share of ~% in 2011. Michelin stand at the fourth position with the contribution of ~% in the rear
radial farm tire segment in 2011. The players such as Alliance and Trelleborg have a minor share
in the total replacement rear radial farm tire segments. The other players contributed around ~%
to the total rear radial farm tire segment in 2011.
Table: The US Replacement Rear Radial Farm Tire Market Share on the Basis of
Shipments, in Thousand Units, 2011
Dealers 2011
Goodyear
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20. Bridgestone
BKT
Michelin
Alliance
Trelleborg
Others
THE US REPLACEMENT TIRE INDUSTRY FUTURE
OUTLOOK
Overall, the market of the replacement tire is expected to grow at a CAGR of 10.2% from 2011-
2016. The market in the future is expected to witness less consolidation amongst the major
players as companies will focus more on maintaining simple structure and less leverage on their
head while simultaneously increase their market share by introducing new improved and
innovative tires in the market.
CAUSE AND EFFECT RELATIONSHIP BETWEEN DEPENDENT AND
INDEPENDENT FACTOR PREVAILING IN THE US REPLACEMENT
TIRE INDUSTRY
Table: Cause and Effect Relationship Analysis between Industry Factors and Expected
Industry Prospects of the US Replacement Tire Industry
Industry Factors Market Impact Comments
Increasing  Cause:
Consumer  Effects:
Spending
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21. Mounting fuel and  Cause:
Crude oil prices  Effect:
Improvement and  Cause:
Innovation in  Effect:
technology to
reduce rolling
resistance
Increase in the  Cause:
import duties  Positive Effect:
 Negative Effect:
Intensifying  Cause:
Competition  Positive Effect:
 Negative Effect:
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22. THE US RETREADED TRUCK TIRE INDUSTRY MARKET
SIZE, 2006-2011
BY REVENUE, 2006-2011
The US retreaded truck tire market has witnessed a steady growth in the past three years prior to
recession from USD ~ million in 2006 to USD ~ million in 2008. The growth has been
influenced by the price of the retreaded tires which costs less in comparison to the new tires. The
market suffered a setback during the economic
The US retreaded truck tire market has
recession in 2009 due to a decline observed in the
witnessed a steady growth in the past
three years prior to recession from new purchase of tires. The retreaded truck tire
USD ~ million in 2006 to USD ~ million revenue fell down by ~% to USD ~ million in 2009.
in 2008. However the market performance has improved by
approximately ~% in 2011 to USD ~ million in
comparison to 2010.
The US retreaded truck tire industry is a fastest growing market and is expected to grow in the
next five years at a CAGR of 11.8%.
Figure: The US Retreaded Truck Tire Market by Value in USD Million, 2006-2011
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23. 4,000.0
3,500.0
3,000.0
2,500.0
USD Million
2,000.0
1,500.0
1,000.0
500.0
-
2006 2007 2008 2009 2010 2011
MARKET SHARE OF THE LEADING PLAYER IN THE US
RETREADED TRUCK TIRE INDUSTRY, 2011
The US retreaded truck tire industry is a concentrated market with 4 leading players contributed
around ~% to the total industry sales in 2011. The market is dominated by Bridgestone (Bandag)
with ~% of the market share and sales of ~ million units in 2011. Goodyear is the second largest
player in the industry with market share of ~% in 2011 with the sales of ~ million units. Michelin
lied at the third position with the market share of ~% in 2011. Marangoni still has the long way
to cover in the retreaded truck tire market with marginal share of ~% in 2011. Other players
constitute remaining ~% of the total retread tire market.
Figure: The US Retreaded Truck Tire Market Share of Major Players on the Basis of
Revenue, in Percentage, 2011
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24. Bridgestone (Bandang)
Goodyear
Michelin
Marangoni
Others
THE US RETREADED TRUCK TIRE FUTURE OUTLOOK
…...
Overall, the total market of the retreaded truck tires is expected to grow at a CAGR of 11.8% in
the next five years and will reach USD ~ million by 2016 as government initiative and carbon
credit requirement will propel the consumers to switch to retread. The already available US
federal government’s mandate for the use of retread on certain federal fleet vehicles, and other
major fleets such as the US Postal Service, Fed Ex and UPS will further encourage others to
switch to retread tires.
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25. CAUSE AND EFFECT RELATIONSHIP BETWEEN DEPENDENT AND
INDEPENDENT FACTOR PREVAILING IN THE US RETREADED TRUCK
TIRE INDUSTRY
Table: Cause and Effect Relationship Analysis between Industry Factors and the US
Retreaded Truck Tire Industry Prospects
Industry Factors Market Impact Comments
Government  Cause:
Initiative and  Effects:
Awareness
regarding carbon
emission
Improving  Cause:
Technology and  Effect:
Quality of Retread
Demand and  Cause: :
Supply Gap in the  Effects
US Replacement
Tires
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