ALA Executive Director Report Highlights Virtual Town Hall

Welcome to VTH2011 – While you wait, test your audio
1 Virtual Town Hall 2011
 Unless we are doing a sound check, you
will not be hearing any audio now until
we begin at 3:00 pm CDT.
 Test your speakers and microphone by
interacting with the Audio Settings window
that launched when you joined. If you
closed it inadvertently you can go to the
Controls menu, or to the Audio Settings link
over the ALA logo to open it again
 Under the Speakers & Microphone areas,
click on the Device: drop-down list to
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 If you have a USB headset with
microphone attached, do not select this
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#vth2011 For captioning go to http://tinyurl.com/alavthcap June 1, 2011

iLinc Technical Overview - Chatting

 If you want to contribute during one of the Open Discussion segments that follow each
agenda item, you must indicate this by messaging the correct contact in the Private Chat
tab as President Stevens will describe in a moment.
 Double-clicking on a name under the Private tab will initiate a private chat.
 Please double-click on the name Help Desk if you require technical assistance.
 The Public Chat tab is intended for attendee interaction and is not being monitored by
the Leader & Assistants. It will be made active after President Steven’s Housekeeping
Guidelines are completed. Due to the large number of attendees, we reserve the right
to deactivate Public Chat if it becomes too disruptive. There will be many ways to
provide feedback through-out this event outside of text-based chat. For example:


Feedback, Polling & Surveys
 Throughout the Virtual Town Hall, we will be asking for and recording your input via
a variety of interfaces.
 Feedback: Located in the bottom left corner is a quick way to get YES and NO responses
from all and we can share the results with all.
 Polling: Polls offer a more customized series of responses than feedback and show the
question being asked. Polls will appear in this center area of the iLinc platform where you
are looking at this presentation now. These polls will appear to gather your input
regarding questions brought forth during the Town Hall. Always interact with the poll in the
center area. Do not type your responses in the Chat because they will not be recorded.
 Survey: An iLinc-based survey will be opened at the end of the Town Hall also in this
center area. Surveys allow for your typed input rather than a pre-determined set of
responses. Please do not sign-off before completing it, as we are interested to know your
impression about our first Virtual Membership event.


Technical FAQs
 The Twitter hash tag for this event is #vth2011 and @ALALibrary will live-tweet
throughout
 This event is being live captioned by CaptionFirst for the hearing impaired and can
be accessed via the url: http://tinyurl.com/alavthcap. We are displaying that link
in the chat pane on the right now. It will be necessary to display the captioning in a
side-by-side internet browser window.
 For the vision impaired, iLinc is 508 compliant and works with screen reading
software except for the text within this presentation which is converted to an image.
 A recording of this event which captures polling results will be distributed via an
email notification to all attendees and posted to the ALA Connect Members
community, three days after the event since a transcript will be created to
accompany it by CaptionFirst.
 This PowerPoint presentation will also be made available in ALA Connect.


5
Call to Order
Roberta A. Stevens, ALA President


6
Introductions and Announcements


Text based chat
1. Click on the "Private Chat“ tab
2. Double-click on "Read My Text Chat Aloud" and
3. Type your question into the box provided.


By voice
1. Click on the "Private Chat“ tab
2. Double-click on "Request Microphone"
3. Type in the box provided that you would like to take the floor, and
4. Wait to be recognized.


“TO ASK A QUESTION” Example (time allotment will be here)
Questions submitted via
Public Chat will not be
addressed

Any questions submitted
in the ALA Connect
Members community will
read by the moderator

• Request Microphone –Dan
To speak via microphone, Kaplan
send a Private Chat to:

To have your typed • Read My Chat Text Aloud
question read by the –JoAnne Kempf
moderator, send a
Private Chat to:


Agenda
Documents and Agenda on ALA Connect at http://connect.ala.org/members
 Introductions and Announcements
 ALA President’s Report
 ALA Executive Director’s Report
 ALA Financial Report
 Equitable Access to Electronic Content Task Force
 Office for Information Technology (OITP) E-book
 Open Question & Answer Forum
 Wrap Up & Adjournment


11
ALA President’s Report
Libraries Transforming a Changing World


Presidential Task Forces
 Council Effectiveness
 ALA Governance - "Future Perfect“
 Strengthening Relationships Between Chapters and ALA


Presidential Initiatives
 Our Authors Our Advocates
 View the videos at www.ilovelibraries.org/ourauthorsouradvocates
 Local Notables Toolkit
 Download the tools at www.ala.org/localnotables


Presidential Initiatives
 Frontline Fundraising Toolkit
 Download these resources at www.ala.org/frontlinefundraising
 “Why I Need My Library" Teen Video Contest
 Winners just announced!
 at www.ilovelibraries.org/whyineedmylibrary/


Open Discussion on ALA President’s Report (3 minutes)
addressed

in the ALA Connect


moderator, send a
Private Chat to:


16
ALA Executive Director’s Report
Keith Michael Fiels, ALA Executive Director


Our 2015 goals:
 ALA equips and leads advocates for libraries, library issues and the library
profession, and plays a key role in formulating legislation, policies and standards
that affect library and information services.
 ALA promotes excellence and diversity in the library field.
 ALA provides leadership in the transformation of libraries and library services in a
dynamic and increasingly global digital information environment.
 ALA provides an environment in which all members, regardless of location or
position, have the opportunity to participate in, contribute to, and benefit from
engagement in their association.
 ALA operates effectively, efficiently, creatively and in a socially responsible fashion
to accomplish its mission.


How are we doing?
 What are we doing?


Advocacy
 Our Authors, Our Advocates
 “En Tu Biblioteca” and “Connect with your kids@ your library” public relations
campaigns
 “I Love Libraries” and “@ Your Library” web sites
 New advocacy online training webinars
 Libraries matter research database
 E-books and digital content


Building the Profession
 New online CE portal
 Big changes in Midwinter and Annual Conference
 New career development services for members


Transforming Libraries
 Transforming libraries portal: ideas, resources, innovation “sandbox”
 Conversations at Annual and on Connect: What do we mean by a transformed
library?
 Transforming libraries conference theme?


Member engagement
 Next generation ALA Connect
 Virtual Conference
 ALA Base Camp
 Virtual Town Hall meeting


Organizational Excellence
 ALA/division membership recruitment
 Spectrum fundraising campaign
 Planned giving campaign


For more information :
 Just go to the ALA web site and type “2015” in the search box
 What will you find there?
 2015 plan
 Environmental scan (in Connect)
 Member surveys
 Big Audacious Goal and vivid description of the desired future
 Strategies
 Regular progress reports


Thank you


Open Discussion on ALA Executive Director’s Report (3 minutes)
addressed

in the ALA Connect

send a Private chat to:

moderator, send a
Private chat to:


27
ALA Financial Report
Clara Bohrer, Incoming Chair, ALA Budget Analysis and
Review Committee (BARC)


ALA Finances
 Fiscal resilience over the past few years
 collaboration
 efficiencies
 flexibility
 maximizing resource allocation
 reducing operational costs


Fiscal Year 2011 Status
6 month Period Ending February 28, 2011—Mid Year
 Total ALA (all combined funds) Revenues:
 $19,994,313 ($279,147 less than budget)
 Total ALA (all combined funds) Expenses:
 $21,963,466 ($793,423 less than budget)
 General Fund Revenues:
 $12,059,704 ($169,160 less than budget)
 General Fund Expenses:
 $13,725,250 ($226,256 more than budget
 General Fund deficit of $667,000 to be addressed


ALA’s Financial Value Proposition
 “To develop and deploy the financial resources that
support the strategic plan and deliver programs
responsive to member needs and the improvement of
library service.”


ALA Programmatic
Priorities – Aligned with the FY 2012 Budget

 Diversity  Literacy
 Equitable Access to Information  Organizational Excellence
and Library Services  Intellectual Freedom
 Education and Lifelong Learning  Transforming Libraries
 Advocacy for Libraries and the
Profession


Total ALA Budgeted Revenues - 2012 vs 2011
2012 Budget 2011 Budget Variance % Change

Dues $ 8,739,020 $ 9,163,568 $ (424,548) (4.6%)

Sales - Net $ 5,701,597 $ 5,560,176 $ 141,421 2.5%

Sales Other $ 2,252,047 $ 1,930,889 $ 321,158 16.6%

Subscriptions $ 4,932,769 $ 4,917,008 $ 15,761 0.3%

Advertising $ 5,360,824 $ 4,834,949 $ 525,875 10.9%

Meet & Conferences $ 13,304,831 $ 10,417,227 $ 2,887,604 27.7%

Grants & Awards $ 3,857,229 $ 3,150,866 $ 706,363 22.4%

Miscellaneous $ 6,660,910 $ 6,189,168 $ 471,742 7.6%
$
Total $ 50,809,227 46,163,851 $ 4,645,376 10.1%


Total ALA Budgeted Expenses - 2012 vs 2011

2012 Budget 2011 Budget Variance % Change

Payroll & Related $ 21,821,904 $ 21,077,083 $ 744,821 3.5%

Outside Services $ 6,759,390 $ 5,759,090 $ 1,000,300 17.4%

Travel & Related $ 2,320,587 $ 2,105,329 $ 215,258 10.2%

Meet & Conferences $ 6,566,550 $ 6,085,967 $ 480,583 7.9%

Publication Related $ 4,796,438 $ 5,054,657 $ (258,219) (5.1%)

Operating $ 8,132,490 $ 7,143,532 $ 988,958 13.8%

Total $ 50,397,359 $ 47,225,658 $ 3,171,701 6.7%


For further information
 Financial update and February 2011 financial executive summary narrative reports
posted on Connect
 Financial orientation webinars being developed


Open Discussion on ALA Financial Report (3 minutes)
addressed

in the ALA Connect


moderator, send a
Private Chat to:


Equitable Access to Electronic Content
36
Task Force
Linda Crowe and Michael Porter, Co-chairs


Equitable Access to Electronic Content Task Force
 Report from Retreat
 Environment Scan, Michael
 Licensing, Michael
 Accessibility, Linda
 Public Relations, Linda
 Model Projects, Linda
 PR, Linda


Equitable Access to Electronic Content Task Force
 Website and wrap up, Michael


Open Discussion on Equitable Access to Electronic Content (3 minutes)
addressed

in the ALA Connect


moderator, send a
Private Chat to:


Office for Information Technology Policy(OITP)
40
E-book Task Force Report
Bonnie L. Tijerina, Chair


Office for Information Technology Policy (OITP)
 Objective 1: Show a clearer picture of the rapid changes in digital reading and e-
book market
 Objective 2: Support members with mechanisms for defining our options for now
and in the future
 Objective 3: Create a platform for libraries, speaking in one voice, to negotiate
and collaborate with the new e-book players and publishers.
 Objective 4: Understand the public policy implications of e-reading in licensed,
regulated environment.


 Outcomes
 A more knowledgeable ALA membership on issues related to readers rights and e-books.
 ALA and its members play an active role, with publishers, authors and distributors,
informing the future of the e-books marketplace.
 ALA plays an active role advocating for digital readers’ rights.


 Programming
 Publications
 E-book tips


Open Discussion on E-Book Task Force Report (3 minutes)
addressed

in the ALA Connect


moderator, send a
Private Chat to:


45
Open Forum


Open Forum (30 minutes)
addressed

in the ALA Connect


moderator, send a
Private Chat to:


Connect Discussion Topic: Tiered membership dues
Virtual Town Hall 2011
 http://connect.ala.org/node/141539
 During the Town Hall, the link in this presentation is not active so an active link has been
placed in the Public Chat panel
 If this ALA Connect Discussion thread is not public, you will need to login to ALA Connect to
read it


Connect Discussion Topic: Low voter turn out
 What can we do about low voter turnout in ALA elections?
read it


Connect Discussion Topic: Speed of change
read it


Connect Discussion Topic: Technology trends
 Are technology trends outpacing libraries’ planning and actions?
read it


Connect Discussion Topic: Adolescent Literacy
read it


52
Wrap Up & Adjournment
Continue the Conversation in Connect at
http://connect.ala.org/members


ALA Executive Director Report Highlights Virtual Town Hall

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