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Introduction 
 
Name:                               Michael Atkinson 
Organisation & Project:             WAAC – Coordinator M Clinic   
Topic:                                       The Role of Peer Educators in addressing Barriers & Motivations to HIV 
                                    Testing 
 
The goal of infectious diseases screening is to test the asymptomatic population, find cases before they 
become symptomatic or are passed on; treat them and in doing prevent spread amongst high risk groups. 
 
A key objective of sexual health screening is for high risk populations to test appropriately according to their 
sexual health behaviour. A regular testing pattern needs to be established according to number of partners 
and types of behaviour including UAI and sharing injecting equipment. 
 
Asymptomatic screening can reasonably seem paradoxical to those being tested. Without symptoms there is 
no strong call to action and potentially little or no perceived benefit. For example, at your average sexual 
health clinic with a HIV yield of 1% ‐ 99 out of 100 people leave the clinic with little more to show than relief 
or piece of mind. 
 
Therefore, for screening to work we need to make it as easy as possible by removing physical, structural and 
psycho‐social barriers. We need to provide accessible services, ideally including a variety of options that 
work to engage different testers. 
 
On the surface the testing process is not particularly complex (slide #1): 
•          One makes an appointment 
•          They make their way to the clinic   
•          Talk about their sexual behaviour 
•          Provide specimens 
•          Return for their results 
•          Schedule next appointment 
•          And on it goes… 
 
However, if testing is truly this easy why does the Australian Gay Community Periodic Survey (1998 ‐ 2010) 
tell us that 1 in 8 sexually active gay men have never tested? 
Gay Men’s HIV Health Promotion Conference 2012 | 1 
 
‐        These rates are much higher for Under 30 year olds. 
 
The reality is people can encounter a range of complex personal, lifestyle, social and psychological factors 
that intervene in the testing process (slide #2): 
•        Stigma and discrimination associated with HIV status and sexuality – 
‐        I recall a client who took ten years to test after a night of passion. He said he wasn’t prepared to deal 
with a positive HIV result – his main concern being the shame associated with telling his family. The client 
spoke about the significant impact this decision had on his sex life and frame of mind over the 10 years. The 
client tested negative and left the clinic a very different person. 
•        Anxiety – most clients experience some degree of anxiety at some point along the testing process – 
whether it’s fear of needles or swabs, having to do the pre‐test discussion, or getting the result. Some level 
of anxiety can actually work as a positive motivator to test ‐ however we have certainly witnessed our share 
of clients who put off testing due to anxiety. 
•        Guilt & shame – guilt for having potentially infecting others, and we also still regularly talk with 
clients who express shame about having been a “bad” gay citizen for slipping up and enjoying UAI. 
•        Relationship dynamics – notions of trust 
•        Lifestyle barriers ‐ people are busier than ever 
•        Physical barriers – distance from services 
•        Culture and religion 
 
The M clinic was set up specifically to address barriers to testing and to promote testing culture (slide #3). 
•        Community setting 
•        Gay Friendly ‐ Staffed by a mix of peer and clinical staff 
•        Same day appointments 
•        Convenient open times and location   
•        Free & quick service 
•        Attractive branding 
•        Neutral setting ‐ increase MSM comfort   
•        Good parking and public transport 
•        Confidential 
 
Establishing a community based screening facility is quite an involved undertaking. Luckily for me, WAAC has 
a long history of providing community based screening services which hugely assisted with the process of 
establishing the M Clinic: 
Gay Men’s HIV Health Promotion Conference 2012 | 2 
 
1)       We have ran an outreach clinic in the 2 sex on promises venues for the last 21 years; and 
2)       We have run an asymptomatic clinic from the WAAC office in West Perth for the last 5 years. 
 
Essentially the M Clinic arose from these two projects where a lot of the leg work was already done. WAAC 
had formed excellent working relationships with laboratory service providers, the Department of Health, 
contact tracers, numerous physicians in the sexual health sector and most importantly the client group. 
They had already established the testing algorithm, the risk assessment tool and policy guidelines all of 
which Have been adapted to the M Clinic setting. 
 
Today, the M Clinic is a screening clinic with all the usual bells & whistles much like tertiary and other clinics. 
The key point of difference at the M Clinic is the engagement of qualified peers (gay men) who are involved 
in all aspects of the clinics operation which works to ensure the service is acceptable to the target group 
(slide #4): 
•        Clinic coordination 
•        Service delivery 
–        Reception: greet clients, triage, informal education 
–        Pre‐test discussion: hand over to nurse/doctor 
–        Post‐test discussion: education and referral, giving positive results 
–        Specimen collection 
–        Treatment 
•        Administration and Data Collection 
•        Clinical Governance including research   
 
Peer educators are trained to conduct pre & post‐test discussions, which involve motivational interviewing 
techniques that are used to address the aforementioned motivational barriers that can interfere with 
establishing appropriate testing regimes, and to some extent impact risk behaviour. 
 
Peer Educators make clients feel comfortable by providing no judgement and an intrinsic understanding 
which allows clients to talk openly about an age old sensitive subjects – including sex, mental health, 
substance use etc. 
 
Since establishment in July 2010 the M Clinic has reported the highest number HIV notifications among 
MSM from a single clinic in WA. We have diagnosed 18 cases in a 17 month period. Since November 2011 
the M Clinic has diagnosed 50% of WAs MSM HIV cases. We started 2012 with an alarming 9 diagnoses in 9 
Gay Men’s HIV Health Promotion Conference 2012 | 3 
 
weeks – all of which were incident cases. WAAC has responded by teaming up with the Kirby Institute to 
explore whether this recent surge in HIV infections is due to changes in risk behaviour and/or testing 
behaviours – of interest we are keen to establish the role of the community or peer model in identifying this 
high case load. 
 
As a part of the research, the Department of Health provided an analysis of all MSM HIV infections in WA 
between 1 July 2012 and March 31 2012. One conclusion relates to the reasons for testing: 
                          Newly diagnosed MSMs were more likely to test at the M Clinic than any other setting 
                  because of risky behaviour – suggesting that the men preferred to talk to a peer about their 
                  behaviour. 
 
It is also the goal of peer educators to create a positive spin to get people into an appropriate testing 
regime. Being members of the community helps peer educators to appeal to client’s sense of altruism and 
to contribute to community and public health outcomes. 
 
Peers are also involved in developing appropriate social marketing concepts which aim to influence 
normative testing behaviour. Peers use their understanding of their community to develop messages that 
promote the benefits of testing with a view to changing their views of testing norms. 
 
Anecdotal evidence and feedback some clients suggests they see it as a ‘badge of honour’ to test regularly 
and contribute to the community good.   
 
In summary, the peer model is an empowering approach in and of itself, which translates to the community 
in a positive way.  A peer lead service speaks volumes to the clientele. 
 
The M Clinic has attracted strong support from the community and is generating excellent yields. At the 
moment we are participating in several research projects (Namely the WA Sexual Health Services Survey 
being conducted by the Kirby Institute), that will potentially validate the effectiveness of the 
community/peer model. In the mean time I will be bold to say I believe the peer model works (biased 
much). However, I am not claiming we have found the panacea for testing and am quick to say that I also 
believe the model does not suit everyone. 
 
It would be convenient for service providers if gay men were a homogenous group and we could develop a 
one‐size‐fits‐all service. I don’t believe this is possible. One thing WAAC has learnt over the years is there are 
Gay Men’s HIV Health Promotion Conference 2012 | 4 
 
a variety of testers requiring different approaches to get them across the line. Some will always prefer the 
traditional medical setting, others prefer to test in the privacy of their home, while others who are fortunate 
to have an understanding GP prefer to access a holistic medical service. 
 
I believe the successful application of the peer model to sexual health screening presents a unique 
opportunity to re‐engage gay men in broader health promotion programs. Furthermore, I also think it can 
be explored as a platform for delivery for innovations such as combined prevention – particularly treatment 
as prevention and PrEP. 
 
Thank you for listening 




Gay Men’s HIV Health Promotion Conference 2012 | 5 
 

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Peer Educators Address Barriers to HIV Testing

  • 1. Introduction    Name:        Michael Atkinson  Organisation & Project:   WAAC – Coordinator M Clinic    Topic:     The Role of Peer Educators in addressing Barriers & Motivations to HIV  Testing    The goal of infectious diseases screening is to test the asymptomatic population, find cases before they  become symptomatic or are passed on; treat them and in doing prevent spread amongst high risk groups.    A key objective of sexual health screening is for high risk populations to test appropriately according to their  sexual health behaviour. A regular testing pattern needs to be established according to number of partners  and types of behaviour including UAI and sharing injecting equipment.    Asymptomatic screening can reasonably seem paradoxical to those being tested. Without symptoms there is  no strong call to action and potentially little or no perceived benefit. For example, at your average sexual  health clinic with a HIV yield of 1% ‐ 99 out of 100 people leave the clinic with little more to show than relief  or piece of mind.    Therefore, for screening to work we need to make it as easy as possible by removing physical, structural and  psycho‐social barriers. We need to provide accessible services, ideally including a variety of options that  work to engage different testers.    On the surface the testing process is not particularly complex (slide #1):  • One makes an appointment  • They make their way to the clinic    • Talk about their sexual behaviour  • Provide specimens  • Return for their results  • Schedule next appointment  • And on it goes…    However, if testing is truly this easy why does the Australian Gay Community Periodic Survey (1998 ‐ 2010)  tell us that 1 in 8 sexually active gay men have never tested?  Gay Men’s HIV Health Promotion Conference 2012 | 1   
  • 2. These rates are much higher for Under 30 year olds.    The reality is people can encounter a range of complex personal, lifestyle, social and psychological factors  that intervene in the testing process (slide #2):  • Stigma and discrimination associated with HIV status and sexuality –  ‐ I recall a client who took ten years to test after a night of passion. He said he wasn’t prepared to deal  with a positive HIV result – his main concern being the shame associated with telling his family. The client  spoke about the significant impact this decision had on his sex life and frame of mind over the 10 years. The  client tested negative and left the clinic a very different person.  • Anxiety – most clients experience some degree of anxiety at some point along the testing process –  whether it’s fear of needles or swabs, having to do the pre‐test discussion, or getting the result. Some level  of anxiety can actually work as a positive motivator to test ‐ however we have certainly witnessed our share  of clients who put off testing due to anxiety.  • Guilt & shame – guilt for having potentially infecting others, and we also still regularly talk with  clients who express shame about having been a “bad” gay citizen for slipping up and enjoying UAI.  • Relationship dynamics – notions of trust  • Lifestyle barriers ‐ people are busier than ever  • Physical barriers – distance from services  • Culture and religion    The M clinic was set up specifically to address barriers to testing and to promote testing culture (slide #3).  • Community setting  • Gay Friendly ‐ Staffed by a mix of peer and clinical staff  • Same day appointments  • Convenient open times and location    • Free & quick service  • Attractive branding  • Neutral setting ‐ increase MSM comfort    • Good parking and public transport  • Confidential    Establishing a community based screening facility is quite an involved undertaking. Luckily for me, WAAC has  a long history of providing community based screening services which hugely assisted with the process of  establishing the M Clinic:  Gay Men’s HIV Health Promotion Conference 2012 | 2   
  • 3. 1) We have ran an outreach clinic in the 2 sex on promises venues for the last 21 years; and  2) We have run an asymptomatic clinic from the WAAC office in West Perth for the last 5 years.    Essentially the M Clinic arose from these two projects where a lot of the leg work was already done. WAAC  had formed excellent working relationships with laboratory service providers, the Department of Health,  contact tracers, numerous physicians in the sexual health sector and most importantly the client group.  They had already established the testing algorithm, the risk assessment tool and policy guidelines all of  which Have been adapted to the M Clinic setting.    Today, the M Clinic is a screening clinic with all the usual bells & whistles much like tertiary and other clinics.  The key point of difference at the M Clinic is the engagement of qualified peers (gay men) who are involved  in all aspects of the clinics operation which works to ensure the service is acceptable to the target group  (slide #4):  • Clinic coordination  • Service delivery  – Reception: greet clients, triage, informal education  – Pre‐test discussion: hand over to nurse/doctor  – Post‐test discussion: education and referral, giving positive results  – Specimen collection  – Treatment  • Administration and Data Collection  • Clinical Governance including research      Peer educators are trained to conduct pre & post‐test discussions, which involve motivational interviewing  techniques that are used to address the aforementioned motivational barriers that can interfere with  establishing appropriate testing regimes, and to some extent impact risk behaviour.    Peer Educators make clients feel comfortable by providing no judgement and an intrinsic understanding  which allows clients to talk openly about an age old sensitive subjects – including sex, mental health,  substance use etc.    Since establishment in July 2010 the M Clinic has reported the highest number HIV notifications among  MSM from a single clinic in WA. We have diagnosed 18 cases in a 17 month period. Since November 2011  the M Clinic has diagnosed 50% of WAs MSM HIV cases. We started 2012 with an alarming 9 diagnoses in 9  Gay Men’s HIV Health Promotion Conference 2012 | 3   
  • 4. weeks – all of which were incident cases. WAAC has responded by teaming up with the Kirby Institute to  explore whether this recent surge in HIV infections is due to changes in risk behaviour and/or testing  behaviours – of interest we are keen to establish the role of the community or peer model in identifying this  high case load.    As a part of the research, the Department of Health provided an analysis of all MSM HIV infections in WA  between 1 July 2012 and March 31 2012. One conclusion relates to the reasons for testing:   Newly diagnosed MSMs were more likely to test at the M Clinic than any other setting  because of risky behaviour – suggesting that the men preferred to talk to a peer about their  behaviour.    It is also the goal of peer educators to create a positive spin to get people into an appropriate testing  regime. Being members of the community helps peer educators to appeal to client’s sense of altruism and  to contribute to community and public health outcomes.    Peers are also involved in developing appropriate social marketing concepts which aim to influence  normative testing behaviour. Peers use their understanding of their community to develop messages that  promote the benefits of testing with a view to changing their views of testing norms.    Anecdotal evidence and feedback some clients suggests they see it as a ‘badge of honour’ to test regularly  and contribute to the community good.      In summary, the peer model is an empowering approach in and of itself, which translates to the community  in a positive way.  A peer lead service speaks volumes to the clientele.    The M Clinic has attracted strong support from the community and is generating excellent yields. At the  moment we are participating in several research projects (Namely the WA Sexual Health Services Survey  being conducted by the Kirby Institute), that will potentially validate the effectiveness of the  community/peer model. In the mean time I will be bold to say I believe the peer model works (biased  much). However, I am not claiming we have found the panacea for testing and am quick to say that I also  believe the model does not suit everyone.    It would be convenient for service providers if gay men were a homogenous group and we could develop a  one‐size‐fits‐all service. I don’t believe this is possible. One thing WAAC has learnt over the years is there are  Gay Men’s HIV Health Promotion Conference 2012 | 4   
  • 5. a variety of testers requiring different approaches to get them across the line. Some will always prefer the  traditional medical setting, others prefer to test in the privacy of their home, while others who are fortunate  to have an understanding GP prefer to access a holistic medical service.    I believe the successful application of the peer model to sexual health screening presents a unique  opportunity to re‐engage gay men in broader health promotion programs. Furthermore, I also think it can  be explored as a platform for delivery for innovations such as combined prevention – particularly treatment  as prevention and PrEP.    Thank you for listening  Gay Men’s HIV Health Promotion Conference 2012 | 5