1. AENC ADVOCACY PROGRAM
2468 Partnership Inc.

2. WHAT ARE PACS?
 Groups of likeminded individuals pooling their financial resources to
support a common cause or set of priorities: companies, trade associations,
unions, etc.
 PACs provide an additional tool to leverage political engagement by
supporting candidates who support the policies that encourage prosperity
and growth for your organization/industry
 Contributions go to candidates who are committed to sound and
reasonable legislative and regulatory approaches to business issues, and
are receptive to hearing and considering perspectives on issues that may
impact your business
 A PAC contribution sends a strong, collective message that your members
and stakeholders have an interest in the future of their industry

3. WHY A PAC?
 Gives your organization/industry a voice
 Helps create buy-in and support
 Raises your political profile
 Opportunity to have a meaningful impact
 Completes the suite of advocacy tools

4. SUCCESSFUL ALLOCATION
 Many PACs are governed by a Board or Contribution
Committee
 Decisions are made according to your key legislative issues,
election status and other organization/industry priorities
 PACs should be non-partisan and support candidates who
are willing to hear information on the challenges and
concerns your industry faces

5. THE KEYS TO PAC SUCCESS
 Vision
 Effective Leadership
 Research
 Strategic Planning
 Communications and Marketing
 Investor Relations
 Compliance
 Organization

6. AENC ADVOCACY PROGRAM
2468 Partnership Inc.

7. 501 (c) ORGANIZATION
CAMPAIGN EXPENDITURES
 Independent candidate-specific public
communications permitted as a result of Citizens
United v. FEC
 Donors not publicly disclosed unless donations
solicited or made for the purpose of furthering
candidate-specific public communications

8. CORPORATE DONATIONS TO
501 (c) ORGANIZATIONS
 Not usually publicly disclosed
 Shareholder groups have applied increasing
pressure on companies to self-disclose donations to
501(c) organizations
 Investigative reporters/good government groups
that learn donor identities that are not self-disclosed
often generate controversy

9. SUPER PACS
 Political organizations registered with the Federal
Election Commission (FEC) with the primary
purpose of influencing the selection, nomination or
election of person to federal office
 May accept unlimited donations

10. SUPER PAC CAMPAIGN
EXPENDITURES
 Independent candidate-specific public
communications permitted as a result of Citizen’s
United v. FEC and SpeechNow v. FEC

11. YOUR OWN SUPER PAC?
 What are your political goals?
 What is your organization’s structure?
 What is your organization’s culture?
 Can you fund it?

12. OUTSIDE THE BOX
Hiring a firm to assist you in the following:
 Hold Fundraisers. Host events for Members of Congress
who have jurisdiction on issues of importance to your
industry
 Improve your “brand”. Strategically target Members of
both parties
 Supplement your political contributions. Hosting events
that can raise significant funds for targeted Members will
have a greater affect in relationship building then simply
cutting one check
 Get out of the fundraising business. Spend more time
lobbying and less time raising funds

13. QUESTIONS?
Mary Elizabeth Tillman Barwick
2468 Partnership Inc.
tillman@2468partnership.com
336.617.0131 (o)
202.255.6807 (c)