80% of SMBs in North America now indicate that cloud computing adds to continued business growth, according to a new investigation from Techaisle. This is a big departure from earlier years, when the focus was primarily on reducing IT expenditures. The report results indicate that cloud computing providers and resellers should rightly expand their sales presentations with prospective customers beyond the cost and capex vs. opex motivations for moving to cloud computing, concentrating more on the business value proposition of cloud-based services.