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David Pichsenmeister
@3x14159265
Chatbots
as new apps for mobile messengers
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
Chatbot
A computer program designed to simulate an
intelligent conversation with one or more human
users via conversational interfaces.
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
Chatbots have existed since the 90’s.
Why now?
David Pichsenmeister
@3x14159265
AI / Machine
Learning
Natural Language
Understanding
Messaging
Apps
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
“Messaging is one of the few things that
people do more than social networking.”
Mark Zuckerberg, Founder of Facebook
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
“Our biggest mistake was betting too
much on HTML5”
Mark Zuckerberg, Founder of Facebook, 2012
David Pichsenmeister
@3x14159265
Existing plaforms are becoming more
important -
chatbots are the way to go!
David Pichsenmeister
@3x14159265
> >
Websites Apps Chatbots
David Pichsenmeister
@3x14159265
“Chat apps will come to be thought of as the new
browsers; bots will be the new websites. This is
the beginning of a new Internet.”
Ted Livingston, Founder of Kik
David Pichsenmeister
@3x14159265
WeChat
> 806 Mio MAU
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
What about the rest of the world?
David Pichsenmeister
@3x14159265
Chris Messina, Developer Experience Lead at Uber
David Pichsenmeister
@3x14159265
Race to become “WeChat of the West”
David Pichsenmeister
@3x14159265
Telegram
June 2015
Slack
Dec 2015
Skype
March 2016
Kik
April 2016
Line
April 2016
Messenger
April 2016
WhatsApp
Q4 2016
Viber
?
David Pichsenmeister
@3x14159265
Telegram
100 Mio MAU
Slack
3 Mio DAU
Skype
300 Mio MAU
Kik
200 Mio RU
Line
220 Mio MAU
Messenger
1 Bn MAU
WhatsApp
1 Bn MAU
Viber
240 Mio MAU
David Pichsenmeister
@3x14159265
~13 Mio Users
2008 - Release of
iOS App Store
~ 2.5 Bn Users
2016 - Release of
Bot platforms
David Pichsenmeister
@3x14159265
Memegenerator Bot
m.me/memegenbot
Mica
m.me/hipstercatbot
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
How to make a great bot?
David Pichsenmeister
@3x14159265
Conversational
Transactional
David Pichsenmeister
@3x14159265
Conversational
● Process natural language (NLP)
● Understand natural language (NLU)
● Interact in a human way
● Personality
David Pichsenmeister
@3x14159265
Transactional
● Command oriented
● Form like interaction
● Use of rich UI elements
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
“Messaging has the potential to be the command
line for normal humans”
Sarah Guo, Partner at Greylock Ventures
David Pichsenmeister
@3x14159265
Principles of bot design
David Pichsenmeister
@3x14159265
#1
Don’t pretend to be human
David Pichsenmeister
@3x14159265
#2
Know your audience
David Pichsenmeister
@3x14159265
#3
Always provide an escape hatch
David Pichsenmeister
@3x14159265
#4
Use structured input when possible
David Pichsenmeister
@3x14159265
#5
Messaging is still a private and intimate
thing
David Pichsenmeister
@3x14159265
#6
Great experience starts with great
onboarding
David Pichsenmeister
@3x14159265
#7
Be nice
David Pichsenmeister
@3x14159265
#7
Be nice
David Pichsenmeister
@3x14159265
#7
Be nice
David Pichsenmeister
@3x14159265
Key Takeaways
● Messaging is MASSIVE
● We are last movers
● It’s only the beginning
● Go home and DEVELOP BOTS
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
10% discount for the first 5 people
“voxxeddaysbelgrade”
David Pichsenmeister
@3x14159265
facebook.com/BotSpot.Vienna
David Pichsenmeister
@3x14159265
David Pichsenmeister
@3x14159265
facebook.com/3x14159265
twitter.com/3x14159265
telegram.me/pichsenmeister
THANK YOU

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