SlideShare ist ein Scribd-Unternehmen logo
1 von 23
 
Challenge 1: Piracy
Challenge 2: Cannibalization
Challenge 3: What’s a Book now? ?
24symbols is a platform to read digital books on the Internet 24s = cloud + social + freemium
No file download required On the cloud
 
 
 
Your readings go with you Social
 
 
Freemium Business Model Free:  ability to read ebooks, free and with non-intrusive ads Premium:  ability to read ebooks, ad-free. Price by subscription  Affiliation:  traffic redirection to the publisher ’ s/retailer ’ s site
24symbols Freemium Model 24symbols Publisher/Aggregator money eBook Catalog Advertiser E xposure to Readers Ad-free Social Reading Service Reader subscription R evenue share Reader Free Social Reading Service Retailer Affiliation Leads A ffiliation share
24symbols Freemium Model 24symbols Publisher/Aggregator money eBook Catalog Advertiser E xposure to Readers Ad-free Social Reading Service Reader subscription R evenue share Reader Free Social Reading Service Retailer Affiliation Leads A ffiliation share
24symbols Freemium Model 24symbols Publisher/Aggregator money eBook Catalog Advertiser E xposure to Readers Ad-free Social Reading Service Reader subscription R evenue share Reader Free Social Reading Service Retailer Affiliation Leads A ffiliation share
24symbols Freemium Model 24symbols Publisher/Aggregator money eBook Catalog Advertiser E xposure to Readers Ad-free Social Reading Service Reader subscription R evenue share Reader Free Social Reading Service Retailer Affiliation Leads A ffiliation share
Income 24symbols income is based on advertising and subscriptions. 70% of this revenue is shared equally among the total number of pages read. Publisher ’ s Income 70% Total Income Publisher's  Pages Read Total Pages Read = x
Challenge 1: Piracy
Challenge 2: Cannibalization
Challenge 3: What’s a Book now? ?
It ’ s happening now ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thanks! www.24symbols.com http://www.facebook.com/24symbols @24symbols [email_address]

Weitere ähnliche Inhalte

Andere mochten auch

Mind Behind Movement
Mind Behind MovementMind Behind Movement
Mind Behind Movementguest2a787e1
 
TU Practical SEO Class
TU Practical SEO ClassTU Practical SEO Class
TU Practical SEO ClassJustin
 
Artworks
ArtworksArtworks
Artworkspepe
 
15 Things You Can Do Tomorrow To Grow Digital Presence
15 Things You Can Do Tomorrow To Grow Digital Presence15 Things You Can Do Tomorrow To Grow Digital Presence
15 Things You Can Do Tomorrow To Grow Digital PresenceThe Loud Few
 
Ikt ak gure ikastetxeetan
Ikt ak gure ikastetxeetanIkt ak gure ikastetxeetan
Ikt ak gure ikastetxeetanMaitane
 
Collaboration keys and a twitter example march 23 2011 v2
Collaboration keys and a twitter example march 23 2011 v2Collaboration keys and a twitter example march 23 2011 v2
Collaboration keys and a twitter example march 23 2011 v2Thom Kearney
 
Final Exum English 2010 Edc Web
Final Exum English 2010 Edc WebFinal Exum English 2010 Edc Web
Final Exum English 2010 Edc WebRoy prasetyo
 
Final Portfolio and Self Evaluation Denise Clarke-Hang
Final Portfolio and Self Evaluation   Denise Clarke-HangFinal Portfolio and Self Evaluation   Denise Clarke-Hang
Final Portfolio and Self Evaluation Denise Clarke-Hangguest733717f
 
How to have a healthy life
How to have a healthy lifeHow to have a healthy life
How to have a healthy lifessheistheone
 
Virtual Government Network at PS Engage 2011
Virtual Government Network at PS Engage 2011Virtual Government Network at PS Engage 2011
Virtual Government Network at PS Engage 2011Thom Kearney
 
Productos referentes taller
Productos referentes tallerProductos referentes taller
Productos referentes tallerYocelyn
 
emam reza hospital 88-87
emam reza hospital 88-87emam reza hospital 88-87
emam reza hospital 88-87guestf723141b
 
10 04 05 Lt Governor Strategic Planning Meeting
10 04 05 Lt Governor Strategic Planning Meeting10 04 05 Lt Governor Strategic Planning Meeting
10 04 05 Lt Governor Strategic Planning MeetingVirginia Economic Bridge
 

Andere mochten auch (17)

Mind Behind Movement
Mind Behind MovementMind Behind Movement
Mind Behind Movement
 
TU Practical SEO Class
TU Practical SEO ClassTU Practical SEO Class
TU Practical SEO Class
 
Artworks
ArtworksArtworks
Artworks
 
Thom’s top ten
Thom’s top tenThom’s top ten
Thom’s top ten
 
15 Things You Can Do Tomorrow To Grow Digital Presence
15 Things You Can Do Tomorrow To Grow Digital Presence15 Things You Can Do Tomorrow To Grow Digital Presence
15 Things You Can Do Tomorrow To Grow Digital Presence
 
Confirmation lesson 4 8 b
Confirmation lesson 4 8 bConfirmation lesson 4 8 b
Confirmation lesson 4 8 b
 
Ikt ak gure ikastetxeetan
Ikt ak gure ikastetxeetanIkt ak gure ikastetxeetan
Ikt ak gure ikastetxeetan
 
Collaboration keys and a twitter example march 23 2011 v2
Collaboration keys and a twitter example march 23 2011 v2Collaboration keys and a twitter example march 23 2011 v2
Collaboration keys and a twitter example march 23 2011 v2
 
Final Exum English 2010 Edc Web
Final Exum English 2010 Edc WebFinal Exum English 2010 Edc Web
Final Exum English 2010 Edc Web
 
Final Portfolio and Self Evaluation Denise Clarke-Hang
Final Portfolio and Self Evaluation   Denise Clarke-HangFinal Portfolio and Self Evaluation   Denise Clarke-Hang
Final Portfolio and Self Evaluation Denise Clarke-Hang
 
How to have a healthy life
How to have a healthy lifeHow to have a healthy life
How to have a healthy life
 
Virtual Government Network at PS Engage 2011
Virtual Government Network at PS Engage 2011Virtual Government Network at PS Engage 2011
Virtual Government Network at PS Engage 2011
 
Productos referentes taller
Productos referentes tallerProductos referentes taller
Productos referentes taller
 
Brand Doctors 5 7
Brand Doctors 5 7Brand Doctors 5 7
Brand Doctors 5 7
 
emam reza hospital 88-87
emam reza hospital 88-87emam reza hospital 88-87
emam reza hospital 88-87
 
10 04 05 Lt Governor Strategic Planning Meeting
10 04 05 Lt Governor Strategic Planning Meeting10 04 05 Lt Governor Strategic Planning Meeting
10 04 05 Lt Governor Strategic Planning Meeting
 
Walk a thon
Walk a thonWalk a thon
Walk a thon
 

Mehr von 24Symbols

Introduction to 24symbols (November 2012)
Introduction to 24symbols (November 2012)Introduction to 24symbols (November 2012)
Introduction to 24symbols (November 2012)24Symbols
 
AHLIST 2012 - The concept of Book as a Service
AHLIST 2012 - The concept of Book as a ServiceAHLIST 2012 - The concept of Book as a Service
AHLIST 2012 - The concept of Book as a Service24Symbols
 
At Boekblad aan Zee
At Boekblad aan ZeeAt Boekblad aan Zee
At Boekblad aan Zee24Symbols
 
The future is a cloud hosted retail store
The future is a cloud hosted retail storeThe future is a cloud hosted retail store
The future is a cloud hosted retail store24Symbols
 
24symbols at Bahrain's SLA-AGC
24symbols at Bahrain's SLA-AGC24symbols at Bahrain's SLA-AGC
24symbols at Bahrain's SLA-AGC24Symbols
 
24symbols Presentation at TOC New York, Feb 15th 2012
24symbols Presentation at TOC New York, Feb 15th 201224symbols Presentation at TOC New York, Feb 15th 2012
24symbols Presentation at TOC New York, Feb 15th 201224Symbols
 
24symbols - what's in it?
24symbols - what's in it?24symbols - what's in it?
24symbols - what's in it?24Symbols
 
24symbols - Walk-through for Publishers
24symbols - Walk-through for Publishers24symbols - Walk-through for Publishers
24symbols - Walk-through for Publishers24Symbols
 
24symbols. The Spotify Model for eBooks - Presentation
24symbols. The Spotify Model for eBooks - Presentation24symbols. The Spotify Model for eBooks - Presentation
24symbols. The Spotify Model for eBooks - Presentation24Symbols
 
Presentation of 24symbols to primerviernes
Presentation of 24symbols to primerviernesPresentation of 24symbols to primerviernes
Presentation of 24symbols to primerviernes24Symbols
 
24symbols - Read and Share
24symbols - Read and Share24symbols - Read and Share
24symbols - Read and Share24Symbols
 
Presentación Técnica de 24symbols
Presentación Técnica de 24symbolsPresentación Técnica de 24symbols
Presentación Técnica de 24symbols24Symbols
 
24Symbols - Lee y Comparte
24Symbols - Lee y Comparte24Symbols - Lee y Comparte
24Symbols - Lee y Comparte24Symbols
 

Mehr von 24Symbols (13)

Introduction to 24symbols (November 2012)
Introduction to 24symbols (November 2012)Introduction to 24symbols (November 2012)
Introduction to 24symbols (November 2012)
 
AHLIST 2012 - The concept of Book as a Service
AHLIST 2012 - The concept of Book as a ServiceAHLIST 2012 - The concept of Book as a Service
AHLIST 2012 - The concept of Book as a Service
 
At Boekblad aan Zee
At Boekblad aan ZeeAt Boekblad aan Zee
At Boekblad aan Zee
 
The future is a cloud hosted retail store
The future is a cloud hosted retail storeThe future is a cloud hosted retail store
The future is a cloud hosted retail store
 
24symbols at Bahrain's SLA-AGC
24symbols at Bahrain's SLA-AGC24symbols at Bahrain's SLA-AGC
24symbols at Bahrain's SLA-AGC
 
24symbols Presentation at TOC New York, Feb 15th 2012
24symbols Presentation at TOC New York, Feb 15th 201224symbols Presentation at TOC New York, Feb 15th 2012
24symbols Presentation at TOC New York, Feb 15th 2012
 
24symbols - what's in it?
24symbols - what's in it?24symbols - what's in it?
24symbols - what's in it?
 
24symbols - Walk-through for Publishers
24symbols - Walk-through for Publishers24symbols - Walk-through for Publishers
24symbols - Walk-through for Publishers
 
24symbols. The Spotify Model for eBooks - Presentation
24symbols. The Spotify Model for eBooks - Presentation24symbols. The Spotify Model for eBooks - Presentation
24symbols. The Spotify Model for eBooks - Presentation
 
Presentation of 24symbols to primerviernes
Presentation of 24symbols to primerviernesPresentation of 24symbols to primerviernes
Presentation of 24symbols to primerviernes
 
24symbols - Read and Share
24symbols - Read and Share24symbols - Read and Share
24symbols - Read and Share
 
Presentación Técnica de 24symbols
Presentación Técnica de 24symbolsPresentación Técnica de 24symbols
Presentación Técnica de 24symbols
 
24Symbols - Lee y Comparte
24Symbols - Lee y Comparte24Symbols - Lee y Comparte
24Symbols - Lee y Comparte
 

IDPF 2011: 24symbols at the IDPF conference, 2011