8. Freemium Business Model
70% Total Income Publisher's
x Pages Read
FREE Total Pages Read
PUB A
PUB B
PREMIUM
PUB C
“Page per View”
9. Traffic
65,000+
users
70
number of pages per
8%
Web
1. Spain active user and month 50% iPad
2. Portugal 42%
Mobile
3. Mexico
4. UK
5. Netherlands
10. Books:
7,000 overall.
Catalog 70+ publishers.
Already in the UK.
11. Summarizing
product
Cloud reading, multi-device platform
know thy reader
Real-time stats: how people read your
books
make yourself heard
Social reading as a marketing platform
12. Proposal
6-month contract
Experiment, understand, validate
catalog subset
Make sure it works w/out risks
new stats for you
We will develop new critical stats for you
online marketing
Jointly define a UK online marketing
campaign
13. Thanks for your time!
2012 winner
2011 Shortlisted 2012 People Choice Awards
Honorable List
Justo Hidalgo
jhidalgo@24symbols.com
@justohidalgo
Hinweis der Redaktion
And why do they read more and more? Because we already have more than 70 publishers that provide commercial, bestselling titles. Titles that you can find in the bookstore's main tables. We come from Spain, so most of our current publishers publish in Spanish, but we are starting to have extremely interesting publishers collaborating with us, such as Profile, Canongate, No Exit Press or P&H. We'd love to have you onboard as well.